Virginia Privacy Rights Notice
Your Privacy Rights – Virginia
Not Your Mother’s (“NYM”) is required under the Virginia Consumer Data Protection Act (“VCDPA”) to provide certain information to Virginia residents about how we collect, use, and share their Personal Data in our capacity as a business, and about the rights and choices Virginia residents may have concerning their Personal Data. For the purposes of this section, “Personal Data” has the meaning provided in the VCDPA, but does not include information exempted from the scope of the VCDPA. Please note that we may claim legal exemptions for certain types of Personal Data and from certain parts of the VCDPA.
This section applies only to Virginia residents. As a Virginia resident, you have the rights listed below. However, these rights are not absolute, and, in certain cases, we may decline your request as permitted by law.
To exercise any of these rights, please email hello@nymbrands.com.
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Consumer Right |
Description
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Access |
You may request a copy of your Personal Data.
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Correction |
You may request to edit or correct your Personal Data at any time.
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Deletion |
You may have the right, under certain circumstances, to request that we delete the Personal Data you have provided to us.
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Opt-out of Tracking for Targeted Advertising Purposes
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You can submit requests to opt-out of tracking for targeted advertising purposes.
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Opt-out of Profiling |
You can opt-out of the automated processing of your Personal Data to evaluate, analyze, or predict personal aspects related to your economic situation, health, personal preferences, interests, reliability, behavior, location, or movements, to the extent this results in decisions that produce legal or similarly significant effects.
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Sensitive Personal Data
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We will not process your sensitive Personal Data without your consent. |
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Non-Discrimination |
You have the right to be free from discrimination related to your exercise of any of your Virginia privacy rights.
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Exercising Your Privacy Rights
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Process
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Description |
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Authentication |
In order to protect your Personal Data from unauthorized access or deletion, we may require you to verify your credentials before you can submit a rights request. If you do not have an account with us, or if we suspect that your account has been accessed without your authorization, we may ask you to provide additional Personal Data for verification.
We are legally obligated to verify your identity when you submit a request. We may request additional information from you to verify your identity. If you submit a request to delete your Personal Data, you will also be required to confirm the deletion request by email.
If we are subsequently unable to confirm your identity, we may refuse your rights request.
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