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Curl Talk

Gentle Shampoo $8.99

Cleansing
$8.99

Give your curls a fresh start with Not Your Mother’s Curl Care Shampoo. This gently cleansing keratin shampoo works to delicately wash your scalp and hair, while also delivering a boost of moisture and hydration.

  • Gluten Free
  • Silicone Free
  • With Protein
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Benefits

Let your curly hair’s natural body and bounce take front and center

Formulated with our Rice Curl Complex—a blend of rice, keratin amino acids, and enzymes— this shampoo will hydrate, condition, protect and enhance the retention of your curls.

  • Curl enhancing and defining
  • Gently cleanses and hydrates
  • Contains protein
  • Safe for color-treated hair
  • For all curl types
  • Citrus jasmine scent

How to Use

Wash & Care Routine
Gentle Shampoo
I love the way it makes my hair feel and smell. I’m on the road to recovering my curls and I appreciate an affordable product that I can use long term.
Gentle Shampoo
I was recommended this product by a curl specialist at an Ulta Salon. Very affordable and makes my hair feel fresh and clean with no residue left behind.
Gentle Shampoo
This is one of my favorite shampoos ever! It smells amazing and my scalp always feels nice and clean after i use it! I really recommend :)

Frequently asked questions