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Curl Talk

Hard Hold Gel $8.99

Maximum Hold

We know that not all curls are created equal. Now , curly hair that calls for a stronger hold has something to hold on to with Not Your Mother’s Curl Talk Lasting Definition Hard Hold Gel. Consider this hair styling gel the secret weapon to your best hair day.

  • Gluten Free
  • Silicone Free
  • With Protein
  • Max Hold
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Forget the days of reapplying

Formulated with our Rice Curl Complex—a blend of rice, keratin amino acids, and enzymes— this hair gel will hydrate, condition, protect and enhance the retention of your curls.

  • Maximum-strength hair gel
  • Flake free
  • Hydrates and defines
  • Adds lasting definition to curls
  • Long-lasting frizz control
  • Contains protein
  • Safe for color-treated hair
  • Best for curly to coily hair types
  • Citrus jasmine scent



How to Use

Not Your Mother's Styling Routine
Hard Hold Gel
I absolutely love this curl gel! I like to wash and let my hair air dry, especially in the summer, so this is perfect. I like the smell of it, I like that it is not sticky, and I like that it does not leave my hair feeling crunchy. I would definitely recommend!
Hard Hold Gel
I have 4b hair, but my front hair is damaged from straightening it one time (never again). This product, at the end of my wash day routine, was able to define my damaged curls in the front without leaving it white or flaky, as most gels just sit on my hair. I would definitely recommend it to natural hair people who want some definition with a lightweight product.
Hard Hold Gel
This gel is a "hard hold," but it does not leave my curls crunchy. They are bouncy, soft, and smooth. I love how easy it is to achieve the look I want using this. It smells great and holds all day, no letting me down. Brushes out smoothly when needed.

Frequently asked questions

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